This is the AudioMob pitch deck to raise a $2m seed round in 2020. This isn’t a great deck.
About
Founded earlier this year by CEO Christian Facey and CTO Wilfrid Obeng, who met while working at Google, the startup offers advertisers a fully functioning platform to place “non-intrusive” audio ads in mobile games.
There’s a huge global market for audio ads with Spotify CEO Daniel Ek citing the industry’s $18 billion turnover in the US in an interview with Bloomberg earlier this year.
Speaking to Business Insider, Facey, who also previously worked at Facebook, revealed how fundraising amid a global pandemic had been a “mixed bag”. He said: “It’s been educational. Half of our clients are advertisers and they were hit really hard.”
He added: “But we’re in a space where investment deals are still being triggered … It was just a case of figuring out how we were going to keep growing in the context of COVID-19. We’ve got investors we’ve never met in person, and that feels kind of normal now.”
AudioMob recently commissioned a survey with polling agency YouGov, which found almost a third (28%) of UK adults would prefer a free mobile game with audio ads compared to a free game with video ads (18%).
Funding Rounds
Announced Date | Transaction Name | Number of Investors | Money Raised | Lead Investors |
Nov 17, 2020 | Seed Round – AudioMob | 3 | $2M | Supernode Global |
Pitch Deck Review Summary
Structured Summary Review
Words
There aren’t many words to explain anything.
Slide length
It’s 11 slides. That’s on the min end.
Headers
The headers are rubbish.
Appearance
It’s fine. You don’t nee a fancy deck.
Narrative
You can’t have a narrative without proper headers. They don’t have proper headers.
Structure
Everything is pretty much aligned well etc. Nothing fancy, but that’s all you need.
Slides
They don’t really cover anything I’m terribly interested in seeing.
Slide by Slide Review
The cover is fine. I don’t really feel the need to add contact details to the front.
You shouldn’t start with the problem. I start with a one-liner, get into the industry then set up the problem.
Do not write headers such as “the Problem”. It is so lame. Headers are important.
WTF is one iPhone image inline with text and another like Goliath? That’s weird. I like consistency.
This is not how you explain the problem. Problem slide(s) are really important.
Because is your friend. Everyone hates ads because…? What? Oh, you want me to read the whole slide to understand why. That’s just such an indulgent and optimistic assumption. Don’t make investors read. You’re playing chicken with a wall.
Lol. Companies they have met? I’ve met many pretty people and I’ve only slept with a few of them.
I don’t really have a clue what this company does yet. That’s a fail whale on their side.
What’s the point of this slide? Can you tell in 5 seconds? I can’t.
They do audio ads… Um. Where is the science bit? I am not getting the feeling this is a big market, nor that there is anything defensible here.
It’s an audio format but this slide is kinda visual…
What’s the value of tracking this stuff? Oh, and did Apple just kill this all with Ask Not to Track?
If their SOM is $224m, that’s tiny. That isn’t a VC-scale opportunity. There is nothing about the growth op.
I’m confused they raised $16 million, but there you go.
There are some good logos, but who knows if they were interns? You need to write bullet points of achievements.
Who cares?
Deck Collection
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