This is the Edgify pitch deck to raise a $6.5m seed round in 2020.
About
Edgify is a developer of a predictive personalization technology used to analyze a user’s photos on their phone. Its technology captures consumers’ changing needs, offering predictive accuracy that can be integrated with brands’ customer relationship management systems and recommendation platforms that enable clients to get market targeting capabilities and to capture the ever-changing needs of their consumers.
Edgify also develops a distributed yet collaborative framework that enables users to train complete deep-learning and machine-learning models directly on their own edge devices, without the need to transfer any of the data to the cloud. The company’s framework gives any edge unit the ability to run Deep Learning and AI training locally, without the need to extract the data to a server or having to pay the network costs of Model building.
Edgify was founded in 2015 and is based in London, England, UK.
London-based AI startup Edgify has raised a $6.5 million seed round from an unnamed strategic investor (referred to as a semiconductor giant) alongside Octopus Ventures and Mangrove Capital Partners.
Edgify was previously known as Pixoneye, and pivoted from a previous data analytics focus in 2018.
The startup is now pioneering the training of deep-learning and machine-learning models on edge devices.
An edge device can be anything from a phone to a smart fridge and Edgify says its software can effectively teach devices what to look for and then collaborate without sending information to the cloud.
Edgify says the benefit is a reduction in the risks, costs, and time associated with transferring sensitive data to or from an external server.
For now, the startup is focused on retail but wants to expand to the medical and automotive industries with this funding.
For example, the firm has a partnership with point-of-sale maker Shekel, embedding grocery scanner tech that can recognize different types of fresh produce at checkout.
“We have a two-layer software platform which sits on each point of sale at a retailer and reads the detail on each inputted data point before allowing those various checkouts to talk to each other and teach each other the model,” Ofri Ben-Porat, CEO and co-founder of Edgify, told Business Insider in an interview.
Funding Rounds
| Announced Date | Transaction Name | Number of Investors | Money Raised | Lead Investors |
| Oct 12, 2020 | Seed Round – Edgify | 2 | $6.5M |
Mangrove Capital Partners, Octopus Ventures
|
| Jan 1, 2018 | Venture Round – Edgify | 1 | — | Octopus Ventures |
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