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Foursquare Pitch Deck to Raise Startup Seed Capital

Everyone has heard of Foursquare, founded in 2009. Here’s the Foursquare pitch deck they used to get started.

They raised a $1.35m seed. The company has since gone through many iterations to find itself and is still looking.

In total, they have raised $166.35M in 6 Rounds from 19 Investors.

About Foursquare

Foursquare is a technology company that uses location intelligence to build meaningful consumer experiences and inform business decisions. We have two mobile apps: Foursquare and Swarm, and a suite of enterprise and advertising tools.

For consumers, we believe the world is full of amazing experiences. We make two apps to help guide you to them: Foursquare and Swarm.

The Foursquare app helps you discover new places, with recommendations from a community you trust.

In 2009, Foursquare introduced checking-in and real-time location sharing with friends. Five years later, we decided to give the check-in its own app. Swarm helps you live life more checked-in, and turns every day into a game: earn coins, collect stickers, and compete with people you know.

The company’s mobile apps are used monthly by more than 50 million people who have left more than 87 million tips and checked in more than 9 billion times.

For brands, Foursquare provides advertisers ways to connect with audiences that love the things they offer, in the real world. Pinpoint optimizes ad analytics, targeting, and measurement, and is the only programmatic platform that has the first-party location data to ensure accuracy and quality.

Attribution helps marketers measure the efficacy of current media strategies in driving store visits. It combines Foursquare’s best-in-class, first-party location technologies with a non-incentivized “panel” of unrivalled scale to reveal True Incremental Visits across campaigns, creative units, and partners.

For developers and enterprises, Foursquare offers hosted technology and data to build context-smart, location-aware apps, which powers location data for Apple, Twitter, Microsoft, Pinterest, Waze, Garmin, and 100,000 other developers.

For enterprises and analysts, Foursquare offers our Place Insights product, which informs business decisions with the world’s largest dynamic panel of global foot traffic data.

Foursquare has 190 employees in headquarters in New York and offices in San Francisco, London, and Chicago.

Foursquare is proud to be funded by Union Square Ventures, Morgan Stanley, O’Reilly AlphaTech Ventures, Andreessen Horowitz, Spark Capital, DFJ Growth, SMALLCAP World Fund, Silver Lake Waterman, Microsoft, and a handful of angel investors.