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Raydiant Series-A

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Raydiant pitch deck to raise $13m Series-A round

This is the Raydiant pitch deck to raise a $13m series-a round in 2021.

About

Raydiant creates connected experiences for brick-and-mortar businesses of any size—from small cafes to sprawling global enterprises—with its cloud-based digital signage technology. By plugging a Raydiant ScreenRay into any HDMI-equipped TV, businesses are able to easily able to display announcements, promotions, menus, and more.

Raydiant users are also able to participate in videoconferencing (via BlueJeans), play in-store music (via Soundtrack Your Brand), update connected menus (via SinglePlatform), and even create drag-and-drop presentations with stock footage and videos (via PosterMyWall).

Mark Wahlberg, the movie star and owner of burger chain Wahlburgers, wanted to be able to talk to all the employees and customers at his restaurants at once — to “go live” from one of the chain’s locations and communicate with everyone in the store at once.

Video-conferencing tools were tricky, and a massive conference would have been impossible. The burger chain, which has video screens for menus and social media in every location, found a solution through Raydiant, an internet-of-things startup that runs an operating system for businesses to sync their technology. It’s been used at Wahlburgers locations for years, and the young company ended up creating a tool so Wahlberg could broadcast to everyone at once.

Now he’s an investor in their latest fundraising round.

Raydiant just raised $13 million in their Series A, which was led by venture capital firms 8VC and Atomic, and included money from Wahlberg. The goal of the company is to be Square is to point-of-sale transactions or what Roku is streaming but for technology at store locations, said Bobby Marhamat, the firm’s CEO.

“You need things to work,” he said. “There’s no platform that does what ours does.”

Funding rounds

Announced Date
Transaction Name Number of Investors Money Raised Lead Investors
Jan 28, 2021 Series A – Raydiant 6 $13M 8VC, Atomic
Oct 23, 2019 Series A – Raydiant 9 $7M 8VC
Mar 7, 2017 Seed Round – Raydiant 1

Pitch deck review summary

The deck is a fairly short and solidly made deck. The core issue is that it assumes some prior knowledge so it is not accessible stand-alone. I would like things to be spelt out in a more logical form.

Structured summary review

Words

Generally there is solid word use. Often there are too few words. Occasionally they go over the top to the point no one will read it unless dedicated.

Slide length

The slide length is on the short end to me.

Headers

Some slides have ok headers, but some slides have none. Headers are key and always need to be written.

Appearance

It’s as pretty as you need to make a deck.

Narrative

There’s not really an obvious narrative and occasionally I’m not sure that the slides are in the correct order.

Structure

Slides are structured well. Everything is aligned properly etc.

Slides

Slides are missing such as their ask. This deck was shared publicly, so my presumption is that this isn’t their full deck.

Slide by slide review

The cover is simple and all you need to put in your deck.

I personally don’t like mission slides as they rarely add value. The mission should explain what you look like to be a really valuable company and ergo a big exit for your investors.

This is a better slide than most make. I like the quote from a client. The image on the right is ok, but a little hard to read quickly.

The get right into their deck without really providing enough context for me to understand what the startup is about. What is an underserved market?

I like the use of numbers in a deck generally as it’s more specific than “trust us”.

Do you get a feeling that these problems are huge? Do you understand who the customer specifically is and why these are their core issues?

The problem shows a specific customer (I removed for confidentiality). Their solution seeks to show how it can be solved better.

There’s the foundation of a good slide here.

I don’t really understand what this slide is about? It is explained so I need to think (thinking is bad).

If you put in market sizing numbers, I want at least a source to feel the numbers come from somewhere or that there is an Excel backing them up.

I like that they are mapping out that there is a plan to build the business. I am dubious about anyone having a market size which begins with a T though.

If you want to show how big you can be by proxy, add valuation to the logos. Also, make sure those logos are directly related to your busines.s.

No one is going to read all the text in the 4 blocks on the right. It needs to be dramatically cut down.

There is no slide title. These are what, their customers by category?

There is no title again. I have to read everything to get the point.

We are into traction now. I always like to see numbers. Why are 3+ screens better?

There are a lot of variables on the competition slide. Are all these points actually important? Is ‘touch support’ a strategic differentiator?

Team slide is good.

 

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